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News Archives - Southwick Associates

August 2017 – Southwick Associates Industry Newsletter

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Welcome to Southwick Associates’ newsletter focusing on the latest consumer and market insights in hunting, fishing and other outdoor recreational activities. Aug. 22, 2017 Outdoor Recreation’s Economic Impact State-by-State Now […]

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New Study: Modern Sporting Rifle Owners are Younger, More Active and Spend More

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FERNANDINA BEACH, FL. —Modern sporting rifle owners are very unique. In fact, they are more ethnically-diverse, spend more time at the shooting range and are more likely to pay a […]

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How Big Is Your Market? Southwick Associates’ Can Tell You

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FERNANDINA BEACH, Fla. — Southwick Associates’ annual market size reports are now available for hunting, target shooting, and sportfishing related businesses seeking the best intel available on the size of […]

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New Research Tools Provide Insights into the Minds of Firearm Owners

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NSSF and Southwick Associates partner to help brands grow the industry FERNANDINA BEACH, FL: The National Shooting Sports Foundation (NSSF) and Southwick Associates announces new products and services to help […]

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Trends in Videoing Hunts Revealed in New Survey

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With the rise in outdoor television programming; technological advancements that make videoing events easier; and easy access to online outlets such as YouTube, videoing hunts continues to grow in popularity among everyday hunters. In fact, according to a recent survey conducted through Southwick Associates’ HunterSurvey.com, there has been a 68-percent increase over the last five years of those hunters who video some or all of their hunts.

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April 2017 – Southwick Associates Industry Newsletter

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In this issue: Consumer Segmentation of the U.S. Firearms Market, Federal Firearms and Ammo Excise Taxes – How Much is Generated by Hunting-Related Sales? Hunter, Shooter and Angler Participation and Equipment Purchases Reports Now Available. The Economy and Sportfishing Sales Do Not Have to be Counter-Productive. Want to Learn More About the Shooting Sports Industry? Attend the NSSF Summit!

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March 2017 – Southwick Associates Industry Newsletter

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In this issue: Data Dashboards, Georgia DNR Successfully Retains First-Time Fishing License Buyers and Existing Hunters, Industry Releases Updated Economic Contributions of Recreational Fishing by U.S. Congressional Districts, Southwick Offers Insights on Massachusetts Hunting/Fishing License Trends, The Economy and License Sales Do Not Have to be Counter-Productive

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Dec 2016 – Southwick Associates Industry Newsletter

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Welcome to the Southwick Associates newsletter focusing on market research and economics related to hunting, shooting, fishing, and other outdoor recreation In This Issue Improve Your Connection with Millennial Hunters […]

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Southwick Associates Media Monitor: Get the Most for Your Hunting and Fishing Advertising Budget

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FERNANDINA BEACH, Fla. —U.S. companies spend upwards of $222 billion a year to advertise their products and services with some, like Proctor & Gamble spending more than $4 billion alone […]

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Visiting Hunters Contribute $426 Million to African Economy

Visiting Hunters Contribute $426 Million to African Economy hunting tourism

FERNANDINA BEACH, Fla. — The majestic wildlife, rugged landscapes and remarkable history of the African continent make it a dream destination for tourists around the world. It is also a […]

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