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Full Segmentation Report

Full Detailed Report

– Sales growth depends on fully understanding firearm owners’ needs and purchase behaviors.  Use the report to clearly define your customers and the products best suited for each of them, and develop communications and merchandising strategies that reach their hearts.  This 150+ Powerpoint-based report from the NSSF provides significant detail and insights for each segment. Hunting and shooting accessories are covered as well as firearms.

Please contact Lee@SouthwickAssociates.com to purchase the report.

  • NSSF members: $2,975
  • Non-members: $3,500

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