What We Do

Market and Consumer Research

A rapidly changing business landscape, consolidation, and growth in non-traditional consumers are just a few of today’s challenges. For more than 30 years, Southwick Associates has helped outdoor companies reduce…
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Market Reports

Southwick Associates has curated a proprietary panel of hunters, recreational shooters, and anglers that allow us to closely track trends in participation, purchasing, and media consumption in hunting, shooting, and…
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R3 Dashboards

Monitoring trends and shifts in hunting and fishing license sales is vital if recruitment, retention, and reactivation (R3) efforts are to reach their maximum potential. Since license sales are one…
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