New Market Size Report Available from Southwick Associates
Consumer spending in the sportfishing tackle market grew 12% in 2018, nearing $6 billion, according to a new market size report now available from Southwick Associates. The growth was primarily led by an increase in spending on rods, reels, and combos that posted significant gains in both retail dollars and units sold. Overall units across the sportfishing equipment market grew at 2% in 2018.
“Although fishing participation was relatively flat in 2018, consumers spent more on fishing equipment than in 2017,” said Nancy Bacon, Vice President of Southwick Associates. “While all levels of the trade may not be seeing this large of an increase due to inventory issues associated with retail mergers and other factors, consumers are still spending on fishing equipment with more avenues available to purchase product than ever before.”
The new “2018 Retail Market Size Report – Sportfishing Equipment” is available from Southwick Associates for $3,000. The report covers retail dollar and unit sales estimates of specific equipment directly associated with sportfishing including products in rods, reels, lures and baits, fishing line, terminal tackle, fishing electronics, fishing apparel, and more. Spending estimates are also broken out by types of fishing, and more. Other items such as travel-related spending, real estate, and indirect equipment are not included.
For information on Southwick Associates market size report and to view a sample report, visit www.SouthwickAssociates.com. A similar report is available for the hunting and shooting sports market. To purchase a report, discuss custom research to assist your business decisions, or schedule a time to meet with Southwick Associates at the upcoming ICAST Show in Orlando, FL, contact Nancy Bacon at Nancy@SouthwickAssociates.com.
About Southwick Associates: Southwick Associates is a market research and economics firm specializing in the hunting, shooting, sportfishing and outdoor recreation markets. For nearly 30 years, Southwick Associates has established a proven reputation for delivering comprehensive insights and statistics assisting business and strategic decisions across the entire outdoor industry; from government agencies, industry associations and non-profit organizations, to affiliated businesses and manufacturers. Aside from custom market research, Southwick Associates also provides syndicated participation, media consumption and equipment purchase tracking studies utilizing their proprietary sportsmen panels. Visit www.southwickassociates.com for more information.