Do you know how big your niche of the nearly $1 billion fishing reel market is? Or, do you need to learn how large the various categories are within the
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FERNANDINA BEACH, FL. —Modern sporting rifle owners are very unique. In fact, they are more ethnically-diverse, spend more time at the shooting range and are more likely to pay a
Read more →FERNANDINA BEACH, Fla. — Southwick Associates’ annual market size reports are now available for hunting, target shooting, and sportfishing related businesses seeking the best intel available on the size of
Read more →NSSF and Southwick Associates partner to help brands grow the industry FERNANDINA BEACH, FL: The National Shooting Sports Foundation (NSSF) and Southwick Associates announces new products and services to help
Read more →With the rise in outdoor television programming; technological advancements that make videoing events easier; and easy access to online outlets such as YouTube, videoing hunts continues to grow in popularity among everyday hunters. In fact, according to a recent survey conducted through Southwick Associates’ HunterSurvey.com, there has been a 68-percent increase over the last five years of those hunters who video some or all of their hunts.
Read more →Outdoor recreation is one of our nation’s largest economic drivers supplying jobs and revenue for thousands of metropolitan and largely rural communities across America. Just how big is outdoor recreation? It generates more than $887 billion in annual consumer spending and supports more than 7.6 million jobs. These and many more findings about this vast industry were recently released in the Outdoor Industry Association’s (OIA) “The Outdoor Recreation Economy Report.” https://outdoorindustry.org/advocacy/. Southwick Associates, the leading market research and economics firm in the outdoor industry, conducted the research and analysis for the report.
Read more →In this issue: Consumer Segmentation of the U.S. Firearms Market, Federal Firearms and Ammo Excise Taxes – How Much is Generated by Hunting-Related Sales? Hunter, Shooter and Angler Participation and Equipment Purchases Reports Now Available. The Economy and Sportfishing Sales Do Not Have to be Counter-Productive. Want to Learn More About the Shooting Sports Industry? Attend the NSSF Summit!
Read more →In this issue: Data Dashboards, Georgia DNR Successfully Retains First-Time Fishing License Buyers and Existing Hunters, Industry Releases Updated Economic Contributions of Recreational Fishing by U.S. Congressional Districts, Southwick Offers Insights on Massachusetts Hunting/Fishing License Trends, The Economy and License Sales Do Not Have to be Counter-Productive
Read more →Fernandina Beach, FL. – Southwick Associates has announced the 2016 top brands for many hunting and shooting product categories. This list has been compiled from the internet-based surveys completed in 2016 by
Read more →Learn precisely why people decide to buy a firearm, and why they select specific products Fernandina Beach, FL. –  Firearms and accessories consumers are not all the same. Business growth depends on understanding
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