March 6, 2013 – Reasons for Hunting Are Diverse – American sportsmen hail from every walk of life imaginable, and just as they are a diverse crowd, so too are their reasons for participating in hunting. While many portray hunting as an intense effort to get game, the reality is the overall outdoor experience holds much more sway in attracting people to the sport.
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April, 30, 2013 – Sportsmen’s Activity Report: States Benefit from Economic Impact of Hunting – The National Shooting Sports Foundation (NSSF) has released a major new report documenting the importance of hunting activities to the U.S. economy. NSSF is the trade association for the firearms, ammunition, hunting and shooting sports industry.
Read more →February 28, 2013 – Top Fishing Equipment Brands for 2012 – Southwick Associates’ AnglerSurvey.com announced the brands and products anglers purchased most frequently in 2012. This list has been compiled from the 15,819 internet-based surveys completed by anglers who volunteered to participate last year in AnglerSurvey.com polls.
Read more →February 27, 2013 – Top Hunting and Shooting Equipment Brands for 2012 – Southwick Associates has announced the brands hunters and shooters purchased most frequently in 2012. This list has been compiled from the 35,081 internet-based surveys completed by hunters and target shooters who volunteered to participate last year in HunterSurvey.com and ShooterSurvey.com polls. In 2012, top brands included:
Read more →February 18, 2013 – Southwick Associates Providing Free Information to Media Partners – Southwick Associates is providing its outdoor media partners with no-cost information on fishing, hunting and shooting participation and trends. Every two months, media firms who link their websites or social media to Southwick Associates’ online surveys, or mention these surveys in print or broadcast media, receive details regarding recent national and regional trends in outdoor participation, purchases, media usage and more.
Read more →February 12, 2013 – Fly fishing by the numbers – Rob Southwick is a friend of mine. We go back so far that each of us remembers when the other had hair. He’s also a really smart guy. So I was happy to see him when I was in Reno recently for the International Fly Tackle Dealers meeting. A long time ago, I figured out that I learned something important pretty much every time I talked with Rob. So I paid particular attention when he presented the results of a survey of fishing retailers done by his outfit, Southwick Associates, Inc. And this time proved to be no exception. Here are a few of the high points:
Read more →January 29,2013 – Mule Deer Foundation Invests to Benefit California’s Mule Deer, Sage Grouse and Other Wildlife – The Mule Deer Foundation donated 11,600 pounds of Sage Brush seed valued at $253,000 to reseed important California wildlife habitat destroyed by fire.
Read more →January 10, 2013 – New Report Highlights Recreational Fishing’s Broad Economic and Conservation Impact – Recreational fishing is more than just a pleasant getaway for millions of Americans. As an industry, it provides a living for countless people in businesses ranging from fishing tackle and boating manufacturing to travel and hospitality to publications, magazines and much more. As reported in Sportfishing in America: An Economic Force for Conservation, a new fishing statistics report produced by the American Sportfishing Association (ASA), the trade association that represents the sportfishing industry, the number of anglers increased 11 percent over the past five years and fishing tackle sales grew more than 16 percent. When expenditures are multiplied by our nation’s 60 million anglers, their dollars have a significant impact on our nation’s economy.
Read more →January 3, 2013 — Trout Unlimited is concerned that the Food and Drug Administration’s ‘finding of no significant impact’ is a premature ‘green light’ for the eventual production of genetically engineered salmon for human consumption.
Read more →January 3, 2013 – Online Sporting License Sales Grow – In this modern age of digital merchandising and convenient shopping on the web, an growing number of sportsmen are purchasing their licenses online. According to HunterSurvey.com and AnglerSurvey.com, in 2012, the number of hunters and anglers purchasing licenses through a state agency or third-party website grew by 35 percent and 13 percent respectively since 2009. Today, 28 percent of all hunters and 29 percent of all anglers surveyed report buying licenses online.
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