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Outdoor recreation is one of our nation’s largest economic drivers supplying jobs and revenue for thousands of metropolitan and largely rural communities across America. Just how big is outdoor recreation? It generates more than $887 billion in annual consumer spending and supports more than 7.6 million jobs. These and many more findings about this vast industry were recently released in the Outdoor Industry Association’s (OIA) “The Outdoor Recreation Economy Report.” https://outdoorindustry.org/advocacy/. Southwick Associates, the leading market research and economics firm in the outdoor industry, conducted the research and analysis for the report.

Fernandina Beach, FL. – Southwick Associates has announced the 2016 top brands for many hunting and shooting product categories. This list has been compiled from the internet-based surveys completed in 2016 by […]

Learn precisely why people decide to buy a firearm, and why they select specific products Fernandina Beach, FL. –  Firearms and accessories consumers are not all the same. Business growth depends on understanding […]

FERNANDINA BEACH, Fla. — Hunting is often seen as a traditional activity, and marketing to those enthusiasts who love to hunt and recreationally shoot has often focused on core messages […]

FERNANDINA BEACH, FL.  – Despite the remaining uncertainty and turmoil surrounding our nation’s potential presidential candidates, and countless state and local elections on the line in 2016, one thing is certain: […]

FERNANDINA BEACH, FL.  – Southwick Associates’ has announced 2015 top brands for many angling product categories. This list has been compiled from the internet-based surveys completed in 2015 by AnglerSurvey.com panelists. In 2015, […]

FERNANDINA BEACH, FL.  – Southwick Associates has announced 2015 top brands for many hunting and shooting product categories. This list has been compiled from the internet-based surveys completed in 2015 HunterSurvey.com […]

FERNANDINA BEACH, FL.  – Consumer information is essential to today’s business owners and marketers, and surveys often provide the best way to find out just what consumers are thinking.   But commissioning […]

FERNANDINA BEACH, FL.  – While a growing number of sportsmen embrace the availability and convenience of buying hunting and fishing licenses online, the longstanding tradition of standing in line at a […]